From the archive · Commerce
Qode
A small scan. A new connection.
BadMonkey / From the archive · CommerceStrategy. Design. Technology.
The problem
A physical product had no simple link to its online information.
The work
Qode used a keychain barcode scanner to connect retail products with online content and promotions. Gregory co-founded the company and led product and device design.
The thinking
The useful idea was the link between the object in your hand and the information you needed. Hardware, data, and software had to work together.
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